4 October 2017

Wales’ future broadcasting stars experience life in front of the lens

Principality Building Society has been helping students in north Wales find their voice as future sports broadcasting stars, with the help of rugby analyst Sean Holley and Principality Premiership rugby team RGC 1404.

Pupils from four schools, including Wrexham’s Ysgol y Grango and Ysgol Rhosnesni, Flintshire’s Argoed High School and Ysgol Dyffyn in Conwy, took part in iBroadcast, a programme which encourages young people to learn, practice and hone the key skills needed to become a broadcaster. Over three days, pupils got involved in everything from commentary masterclasses, using professional camera equipment and presenting under pressure.

The pupils even got to test their new found skills on rugby stars from RCG 1404, who took part in the workshops to make the experience even more real for the budding broadcasters.

Daf Pritchard, Bangor Senior Branch Manager at Principality said: “Education needs to go further than the classroom if we’re to help propel pupils in Wales to future success. The iBroadcast sessions have instilled a sense of excitement in our Business Class partnership schools; pupils loved the broadcast training and we have seen some natural talent blossom over the programme.

“iBroadcast works to develop a versatile skill set and level of newfound confidence among young people, which will undoubtedly work to their benefit and help them prosper throughout their education and into early career paths.”

As part of the programme, pupils developed their own panel shows and will now become the official broadcast team of their respective schools, reporting on everything from sports games to musical events.

Broadcaster and former Ospreys coach Sean Holley has been working alongside education technologists Aspire2Be to develop iBroadcast for the benefit of young people across Wales, following more than two decades’ worth of experience playing, coaching and reporting on professional rugby.

Schools have engaged with the programme through Principality’s Business Class initiative, a Business in the Community (BITC) programme delivered by Careers Wales and funded by the Welsh Government. There are currently five schools across Wales working with the Society through the Business Class initiative, including Ysgol y Grango.

Speaking about the north Wales sessions, Mr Holley said: “The sports industry is thriving. It’s in a state of constant evolution, nurtured by a mixture of experienced heads and fresh talent with versatile strengths. However, it seems the expectations for what kids can bring to the employment table are higher, which is why I wanted to introduce broadcasting masterclasses to the Welsh curriculum to offer great work experience opportunities. It’s been amazing to put heads together with Principality and Aspire2Be to make it happen and I look forward to seeing them on TV soon competing for my job!”

Commenting on the initial conception of iBroadcast, Simon Pridham, Aspire2Be education and performance director said: “Much of my life has been spent working in education, helping young people learn in exciting, interactive environments that will enhance their abilities in later life. It’s been fantastic to see iBroadcast come to fruition, and the pupils taking part have drawn real benefits from the programme. The world is changing – the work environment is more competitive than ever – and together with Sean Holley and support from Principality, we’ve put together a programme that really drives development in core educational fields and digital competency.”

Published: 04/10/2017

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