13 April 2016
Three is the magic number for Principality fundraising
Principality Building Society will extend its charity support further than ever before, by backing not one but three charities.
Staff at Wales’ largest building society, based in the Cardiff city centre head office, 53 branches and 18 agencies across Wales and the borders, will support three different charities for three years, in an effort to widen the impact of its charitable giving and build even stronger relationships with organisations and local communities.
Starting from April, Principality Building Society will support Llamau, a leading homelessness charity for the most vulnerable people and women in Wales; Cancer Research Wales, bringing advances in cancer prevention, treatment and cure closer to home; and School of Hard Knocks, a new charity that uses sport to help disadvantaged communities addressing issues surrounding unemployment, health and crime.
Julie-Ann Haines, Customer Director at Principality Building Society, said: “Staff here at Principality have always shown such dedication and creativity when it comes to fundraising for our Charity of the Year, and I know it will be no different now we have three very special charities to support. We’re keen to widen our relationships with local organisations and support as many worthwhile causes as we can, and look forward to creating further bonds with these three charities over the next three years.”
In 2015 alone, Principality Building Society raised a record-breaking total of £90,000 for its Charity of the Year, Mind Cymru.
In a pledge to continue smashing their fundraising efforts, Principality Building Society has also announced it will match every £1 raised by colleagues up to a cap of £150,000, effectively doubling the total raised.
Wales’ leading homelessness charity Llamau works closely with over 5,000 young people & vulnerable women facing homelessness across Wales each year. Frances Beecher, CEO said: “It’s fantastic that Principality Building Society has chosen to support Llamau for the next three years and we’re really excited about the wonderful opportunities this partnership will bring. This year we celebrate our 30th year of providing a step in the right direction for those hardest to reach, providing accommodation, mental health support and opportunities for training and work placements to help people back on the road to independent living. Fundraising from Principality staff will really go a long way to ensuring the services we provide can continue to help those in times of need.”
Laura Priddle, Fundraising Manager for Cancer Research Wales said: “We’re delighted that Principality has chosen to support Cancer Research Wales in the year that the charity marks its 50th anniversary. Every donation made to Cancer Research Wales goes straight to teams of leading scientists based here in Wales. It funds their work, helping them in the pursuit of a cure; making great discoveries in the areas of early diagnosis, better treatments and preventatives of cancer for the benefit of cancer patients everywhere. We’re looking forward to working with the Principality team to help make a difference in the fight against cancer.”
Principality Building Society’s third and final nominated charity focusses its efforts in engaging disadvantaged communities. Ken Cowen, CEO at School of Hard Knocks, said: “Support from Principality will allow us to grow our footprint in Welsh communities, and further support our educational programmes which help those dealing with unemployment or health issues. It will give huge encouragement to our staff who work tirelessly to support those surrounded by crime or poverty.”
Principality Building Society is committed to supporting the Welsh community and provides sponsorship for various organisations across the country. Last year, it was named as Wales’ Responsible Large Business of the Year 2015 at the Business in the Community Awards for its community outreach programmes.
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